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Ann Radford

Founder & CEO

Ann has had a highly successful international career spanning 25 years in interim executive search.

After graduating from the University of Oxford, her recruitment career started at one of the world’s largest global HR and recruitment firms and she became a prolific biller and highly respected Director in both the permanent and interim space.

Having built her reputation among Senior Management within SMEs and Private Equity clients, as well as internationally listed organisations across all hierarchical levels of finance and project management, clients now reach out to Ann when they or their portfolio companies require specialist interim talent. At pre and post deal pain points she provides them with C-Suite professionals to support their business objectives from both a finance and transformation perspective. Armed with an enviable network of clients and candidates, she has the ability to intuitively match individuals to roles with a comprehensive understanding of the brief process, shortlisting the most suitable candidates and taking the mandate through to completion.

Ann’s hands-on approach to recruitment is consultative and she understands that not only is experience important to a role, the culture and personality fit are equally as vital and can often mark the difference between success and failure. Her raison d’être is to make the recruitment process fun and hassle-free. She will always give an honest answer and maintain an open dialogue with clients and candidates, some of whom have been with her for many years.

Ann is also a fierce champion of female empowerment as her Ad Equality brand testifies, and she mentors young female financial services graduates in her spare time.

As well as continually looking for new business ideas and initiatives in her work life Ann’s other major passion in life are her two girls and partner Iain. Daisy and Tilly keep Ann busy with swimming and cricketing passions. Outside of the work place Ann loves to walk and has recently taken up running. She is also a keen writer and has a half written novel which may get completed one day even if it’s in retirement.


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Jim Gervaise-Brazier

Head of Investment Management Recruitment

Jim joined the Ad Idem Group in January 2017 having spent 12 years working in Investment Management recruitment. Jim set up his own recruitment firm, JGB Partners, in 2012 which he ran successfully for 5 years. A chance meeting with Ann Radford, an ex-colleague and friend, lead to Jim teaming up with Ann to establish and run the investment management division of the Ad Idem Consulting Group. Jim loves recruitment but he felt that running his own firm took him away from what he really enjoyed – changing people’s lives and matching ideal candidates into the right businesses. Ad Idem gave him the opportunity to get back to what he does best and since taking the position, he has never looked back.

Jim recruits across the entirety of functions from front to back office and works with some of the world’s leading Hedge Funds and Asset Management firms. He prides himself on his integrity and honesty and will always strive to give people the best advice he can to help forward their careers, all the while ensuring he is providing his clients with unrivaled service. For Jim, it is all about the long term, and his reputation in one of the most competitive recruitment markets speaks for itself.

When Jim is not working (though you can almost always reach him on WhatsApp!) he enjoys spending time at home with his wife, young daughter and their cats. He is also an obsessive collector and player of electric guitars. He has played thousands of gigs with countless bands across the UK, Europe and America. He has played bass for legendary 80’s pop star Tiffany, live on Strictly Come Dancing, as well as appearing at both the Glastonbury and Download Festival. He loves crime documentaries, travelling in Europe and almost all whisky.


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Mark Lawson

Executive Search Director

Mark is the Executive Search Director for Ad Idem covering both the Ad Idem and Ad Exec teams. Based in London, he specialises in placing C-Suite and senior finance appointments for both Interim and Permanent mandates. He has successfully worked on numerous C-Suite and Executive searches on both a National and European scope.

Mark joined Ad idem from a Global specialist recruiter, where he continued delivering on mandates across the UK, Europe and the US and over his career has built up an portfolio of clients from listed and multinational organisations, family owned through to PE and VC backed portfolio companies.

With a knowledge built from a career in banking and wealth management before recruitment, Mark works collaboratively with his clients to understand their individual needs. He is a highly ethical professional working collaboratively with both clients and candidates. He strongly believes that the only way value can be added is by operating as a trusted partner with a spirit of mutual respect. Mark has a diversity of business knowledge which gives him a depth of understanding of how different types of businesses work which he can draw upon when sharing his expertise with clients. With a vast network of clients and candidates he is always keen to chat and share his knowledge of the recruitment market and current business challenges. 

Outside of work, you’ll find Mark near a rugby pitch, tracing his ancestors or doing charity work, he’s just completed a 145 km virtual walk along Hadrian’s wall for pancreatic cancer.


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Henry Lenehan

Senior Consultant

Henry joined Ad Idem Consulting in 2018 as a Junior Resourcing Associate having spent a brief time on work experience with another London recruitment firm. They were unable to offer him a permanent position at the end of his placement but referred him to Jim who immediately saw a spark within Henry that he knew he could nurture.

Jim was right, and Henry quickly got to grips with the world of Investment Management recruitment, utilising his natural personality to form and develop key relationships in the industry with both clients and candidates. Henry’s eye for talent saw him quickly begin to make placements and he was soon promoted to Candidate Manager and then Consultant not long after that, as his confidence and reputation continued to grow.

Henry has since undergone further training and development and is now one of the firm’s most prolific billers. With his fearless approach to business development, he now consistently pulls in business from some of the biggest names in the industry. His ability to build relationships with businesses of all sizes, coupled with his exceptional knowledge of the industry, has seen him become a trusted recruitment partner to his ever growing client base – an impressive feat in such a competitive market.

When he joined the business, Henry’s main focus was on junior level recruitment across Middle Office Operations but he has since grown into Sales, Research, IT, Performance, Risk and Distribution recruitment at a much more senior level.

Outside of work, Henry is a new dad to son Archie and a long-suffering Arsenal fan, he enjoys spending time with family (as Covid restrictions currently dictate!).


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Jon Pettet

Senior Consultant

Jon joined Ad Idem Consulting in 2021 as a Senior Consultant. Prior to this he worked for two global recruitment firms covering both the Financial Services and Healthcare sectors. Jon also has experience working on the other side of the fence in operations within the Financial Services industry, with the Bank of England. 

Jon recruits for Risk and Compliance roles on a Temporary , Fixed term contract and permanent  basis across the Financial Services sector. His experience working for the Bank of England for over five years prior to working in recruitment, puts him in a great position to connect with candidates and clients and have a real understanding of their needs and aspirations. Above all else, Jon is passionate about helping his candidates and clients by providing them with a consultative service and being available at any time of the day! Jon’s remit includes junior risk and compliance graduate roles to C suite Compliance Directors and Chief Risk Officers as well as Transformation and Risk / Compliance Interims on a project basis.

Outside of work Jon likes to keep fit and healthy by running, going to the gym and playing golf. He is a forever hopeful Arsenal fan so likes to watch football games in his spare time, which tends to end in disappointment! Jon also enjoys holidays abroad and has a long list of locations to visit once travel restrictions are lifted!


Dougie Gormley

Consultant

Dougie joined Ad Idem Consulting in 2021 as a Consultant, previously working as a Candidate Manager within the Financial Services and Investment Banking sector.  Based in Edinburgh, Dougie works in the Ad Investment Management division alongside Jim, Henry, and Oscar.

Dougie’s consultative approach ensures candidates are fully vetted and kept up to date during the hiring process and clients are presented with a comprehensive shortlist of suitable candidates.  His focus on building relationships with candidates means not only is Dougie is loved by all who meet him, but these candidate relationships quickly evolve into satisfied clients. Dougie’s remit at Ad Idem includes recruiting into the areas of Technology, Transformation, Finance and Accounting, and in particular where these disciplines often times merge, focusing on the Financial Services and Investment Management sector.  Some examples of recently fulfilled mandates are; Interim Head of Transformation, Commercial Financial Analyst MI and Data Reporting, PMO for change and Digital Transformation lead, Lead Developer C#, Developer .net, CTO Asset Management, Java Developer Hedge Fund.

Being the first truly remote recruitment consultant at Ad Idem, Dougie splits his time between Edinburgh and London, and his reach provides a uniquely national coverage enabling him to support businesses with regional hubs as well businesses based solely in Scotland and the city of London. 

Before joining the world of recruitment, Dougie completed his BSc in Medical Sciences at the University of Edinburgh.  During his studies he worked in the hospitality sector, and still mixes up a cocktail or two for friends. Outside of work, Dougie enjoys spending time outdoors, seeing friends, and is a busy parent to two cats and a dog. He loves travelling and has a long list of destinations to see and things to do – including SCUBA diving!


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Hayley Hufton

Candidate Manager

Hayley is an experienced recruitment specialist who has worked within specialist external and internal recruitment practices for over 20 years. She has led a successful career recruiting Mid-level to Senior/Board level specialist roles.

Hayley is a professional consultant who has strong business experience, excellent client facing and senior stakeholder management experience that has successfully resulted in winning key recruitment campaigns, high retention business, PSL agreements and managed assignments.

She has worked recently on key finance campaigns for Trinseo in Germany and for the IFC on a global level, recruiting niche Financial sector international development roles for the USA.

Hayley takes pride in understanding the brief and then delivering the best solution for the role, she has always received outstanding feedback from candidates and clients resulting in continuous business. She is energetic and candidate focused, and solves clients’ problems by offering candidate solutions as quickly and professionally as she is able.

Hayley prides herself upon building and maintaining a candidate bench of referenced and experienced International Finance and Transformation interims, and her work ethic in maintaining strong candidate and client relationships is exemplary.

Outside of the recruitment world, Hayley is a busy mum to two beautiful children Autumn and Austin, her retriever dog Mylo and husband Danny who serves in the military and is currently stationed in Washington DC for a few months. Hayley juggles work life with home life and will happily make time for a client or candidate call at a time to suit you.


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Oscar Patten

Candidate Manager

Oscar joined us as an Administration Assistant in 2020, supporting the consultants and ensuring the smooth operation of Ad Idem. After a few short months, Oscar developed a flair for recruitment and started his role as Candidate Manager in 2021. Working in the Ad Investment Management division, Oscar supports Jim and Henry sourcing candidates for a variety of roles and is quickly becoming an asset to the team. His eagerness to learn, confidence in the role, and background in administration makes Oscar an excellent Candidate Manager with a promising future. With Jim and Henry mentoring him, along with further training and development, Oscar provides a comprehensive recruitment experience to candidates and ensures clients have access to the best talent available in the market. On the weekends Oscar would normally be found supporting Fulham at their home and away games, but now enjoys seeing his mates (when possible), going for walks, and listening to music.


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Gabrielle Fowler

Group Operations Manager

Gabrielle joined Ad Idem in 2019 as an Office Manager and EA to the Director but quickly progressed her career to Group Operations Manager in 2020. While Gabby’s role is diverse, her focus is on creating a successful business structure and an effective working environment which is able to adjust and grow as the industry changes.  With an extensive background in Event Management, Gabby is suited to a fast paced industry where clients (and now candidates) needs are a priority. Gabby runs the day-to-day operations of the Ad Idem Consulting Group including accounts, supplier management, consultant training, compliance and process management, business forecasting and budgeting, human resources, and ongoing projects. She works closely with the Directors of all divisions across the Group and assists in the success of each division. Hailing from Australia, outside of work Gabby enjoys exploring everything the UK and Europe has to offer (on hold now of course), seeing her friends, and getting out in nature for walks and hikes.


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Sacha Turner

Office Administrator

Sacha is the Office Administrator, working alongside Gabby ensuring the successful running of the Ad Idem Consulting Group. With previous experience working in a fast pace environment, Sacha brings a wealth of knowledge in administration and how to effectively apply it to the ever-changing industry. Her career prior to joining the team in 2021 was in fashion buying, but Sacha looked for a career change which would allow her the flexibility for a family life while still having a successful and rewarding job. Sacha has a degree in Advertising and Media and thoroughly enjoys creating new content for the Ad Group social media accounts, keeping our network up to date with the latest news in the industry and our company alike. Gabby and Sacha work closely on many projects including Women in the City, IR35, Compliance Management, and any new ventures the Ad Idem Consulting Group embarks on. Outside work, Sacha enjoys spending time with her husband and her 2 sons Archie & Alfie. She also enjoys going on long walks and socialising with friends.